Services Built
Around Results.
Every service at Samelite Creative Lab is designed to move your business forward. We combine human creativity, strategic thinking, and AI-powered efficiency to deliver outcomes — not just deliverables.
01 / Web
Web Design &
Development
We build websites that function as business assets — not digital brochures. Every project is rooted in strategy, designed for users, and engineered for performance.
Business Outcome
More qualified traffic. Higher engagement. More leads. Better conversions.
Custom Website Design
Strategy-first visual design built around your brand, your users, and your business objectives.
Mobile-First Development
Every website is built mobile-first. Over 70% of East African web traffic is mobile.
WordPress & Webflow
Industry-standard platforms for maintainable, scalable websites with full CMS capability.
E-Commerce & M-Pesa
Full e-commerce functionality including M-Pesa payment integration for the Kenyan market.
SEO Foundations
Technical SEO, schema markup, and site architecture built for search visibility from launch.
AI Chatbot Integration
ChatGPT-powered chat assistants that qualify leads and answer customer questions 24/7.
Analytics & Tracking
Google Analytics, Meta Pixel, and conversion tracking so you always know what's working.
Performance Optimisation
Core Web Vitals optimisation targeting 90+ Lighthouse scores across all pages.
02 / Marketing
Digital
Marketing
Campaigns that find your best customers. We use audience research, creative strategy, AI tools, and performance optimisation to make every Shilling work harder.
Business Outcome
Qualified traffic. Lower cost per acquisition. Measurable ROI.
The Campaign Funnel
Reach your ideal audience at the right moment with precision targeting.
Engage with creative that stops the scroll and communicates value.
Build credibility through consistent, strategic brand messaging.
Drive clicks, form fills, calls, and WhatsApp conversations.
Optimise every step to reduce cost per acquisition.
03 / Brand
Branding &
Graphics
Identities built to be remembered. We develop strategic brand systems — not just logos — that communicate your value clearly and consistently across every touchpoint.
Business Outcome
A brand your customers recognise, trust, and choose over competitors.
Deliverables
Strategic brand building, not graphic design.
Every brand decision at Samelite is evaluated against your business objectives, your target audience, and your competitive landscape. Design is the output. Strategy is the foundation.
04 / AI
AI
Solutions
Automate the work. Focus on the vision. We help East African businesses identify practical AI opportunities and implement them with precision.
We don't use AI because it's fashionable.
We use it because it delivers measurable speed, efficiency, and competitive advantage for our clients.
Speed
Efficiency
Productivity
Scale
Custom AI Chatbots
ChatGPT-powered business assistants that qualify leads, answer questions, and work 24/7.
Workflow Automation
Identify and automate repetitive business processes to free your team for high-value work.
AI Content Systems
Structured content workflows that produce consistent, on-brand copy at scale.
WhatsApp Integration
AI-powered WhatsApp business automation for customer service and lead qualification.
CRM Integration
Connect AI tools to your existing CRM for smarter sales pipeline management.
Analytics Dashboards
AI-assisted business intelligence dashboards that surface actionable insights.
Business Process Automation
Map, digitise, and automate key business processes to increase operational efficiency.
AI Training & Handover
Full implementation, team training, and documentation so your team can manage AI tools independently.
Your Website's
Digital Maintenance Team.
A website is not finished when it launches. It needs to evolve based on performance data, user behaviour, and your business objectives. Samelite's website management packages keep your digital asset performing at its best.
Startup
KES 5,000/month
- Security updates
- Up to 3 content changes/month
- Basic speed monitoring
- Bug fixes
- Monthly report
Growth
KES 10,000/month
- Everything in Startup
- Up to 10 content changes/month
- Performance optimisation
- SEO monitoring
- Priority support
- Bi-weekly report
Premium
KES 15,000/month
- Everything in Growth
- Unlimited content changes
- Advanced analytics
- Conversion optimisation
- Dedicated manager
- Weekly report
Not sure where to start?
Book a free 30-minute strategy call. We'll assess your current digital presence, identify the highest-impact opportunities, and recommend the right services for your business.